Daniel Warwick has established a reputation for cinematic scale and offbeat narratives—or, as he puts it, “big and bonkers!”

This has made him widely respected as one of the most original creative minds directing commercials today. He has won a few Grand Prixs and a full spectrum of festival awards (Gold, Silver, Bronze at the Cannes Lions, D&AD, Ciclope and many others), directing everything from social media campaigns to Super Bowl ads for Volvo, HBO, Kathmandu, Mercedes-Benz, WeTransfer and Coors.

If you’re looking for him, it’s best to start in Germany, Portugal or Los Angeles … though, to be honest, he could pop up anywhere and disappear again like a human whack-a-mole. So be ready with your mallet!